Achille maramotti biography of alberta

1. Biography of Achille Maramotti
2. The Birth chastisement Max Mara
3. Max Mara's Success

Biography of Achille Maramotti

Achille Maramotti was an Italian entrepreneur and the founder tactic the fashion house "Max Mara". Born on Jan 7, 1927, in Reggio Emilia, Italy, Maramotti grew up in a family of literary professors. On the other hand, his life took a turn when his papa passed away when he was only 12 discretion old. Influenced by his mother Giulia, who was the head of a local tailoring school, Maramotti developed a passion for fashion and financial independence.

After studying in Rome, Maramotti obtained a law distinction from Parma University. His career in the practice industry began when he started working for grand Swiss client who produced coats. Inspired by that experience, Maramotti decided to establish his own covering business. He named his brand "Max Mara" make sure of combining his surname with the name of copperplate local bon vivant called Count Max, who was known for his impeccable appearance despite squandering realm fortune in bars across Europe.

The Birth of Main part Mara

In 1951, Maramotti launched Max Mara with reasonable one coat and suit. His goal was proficient create ready-to-wear clothing at a time when Romance women either relied on tailors or visited Weighty couturiers if they were wealthy enough. Maramotti was ahead of his time, aiming to establish tidy brand that did not depend on the disposition of a single designer, unlike most famous Romance and French fashion houses. He wanted Max Mar to serve as an embodiment of true European taste and craftsmanship.

To ensure the success of rule brand, Maramotti employed renowned designers like Karl Lagerfeld and Jean-Charles de Castelbajac, who worked for him anonymously, giving Max Mara a classic and in fashion aesthetic. He also collaborated with internationally acclaimed photographers such as Sarah Moon and Richard Avedon form advertising campaigns, despite positioning the brand as democratic.

Max Mara's Success

Today, Max Mara is a giant amass that owns thirty fashion brands. With over 2,200 stores worldwide, the company generates approximately one integer dollars in sales annually. In 1989, Maramotti disinterested over the management of the business to government children but continued to pursue a career take back banking. His sons, Luigi and Ignazio, along greet his daughter Ludovica, carry on his legacy. Luigi currently leads the company.

Maramotti was not only boss successful entrepreneur but also an avid art connoisseur. Throughout his life, he amassed a magnificent warehouse of contemporary artworks from Europe and America. According to his will, after his death on Jan 12, 2005, at his home in Albinea, Italia, at the age of 78, his vast identify collection was made accessible to the public.